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Up to 98 percent satisfaction

No matter where you looked and whom you asked: Exhibitors and visitors at automatica 2023 perceived the international leading exhibition for smart automation and robotics as an emotional event rather than just another business appointment. The lively exchange and large number of content faces provided an idea of what the statistics would confirm later: 98 percent gave the exhibition a good, very good, or excellent rating. And the likelihood of attendants to recommend the exhibition remains high: Eight out of ten exhibitors would recommend the exhibition to business partners and colleagues.

Top marks for automatica 2023

Our exhibitors and visitors agree: Their commitment to the fair was worthwhile. Our 2023 Participant Survey did an impressive job of confirming that. It was conducted by the independent research institute GMM Gelszus Messe-Marktforschungs GmbH.

Overall rating of automatica

Bar chart comparing exhibitor and visitor ratings for 2022 and 2023 with participation and recommendation rates.
© Messe München GmbH

automatica 2023 detailed rating*

Bar chart with satisfaction ratings from exhibitors and visitors at automatica, with scores between 92% and 97%.
© Messe München GmbH

The exhibitor assessment of visitor frequency and internationality increased most significantly compared to automatica 2022.

65 percent of visitors attested to the fact that automatica’s significance will even continue to increase during the next few years, 34 percent assume that its importance will remain the same.

This is where new business is initiated

According to our exhibitors and visitors, the most important thing about automatica is establishing new business ties. Something we do particularly well: 86 percent of our exhibitors and 90 percent of our visitors said that they were very satisfied with the new contacts that they had made.

Ability to attain top 3 participation goals* at automatica 2023

Bar chart showing the priorities of exhibitors and visitors at an event; percentages range from 86% to 98
© Messe München GmbH

All relevant technologies of the future at a glance

A key success factor of automatica is the representation of the complete spectrum of future-oriented technologies in automation. Our trade visitors appreciate this unique range of offers. It makes a decisive contribution to an efficient trade fair participation. The exhibition areas Robotics, Assembly and Handling, Machine Vision and Sensor Technology 2023 again attracted the most visitors.

Share of visitors 2023 in the following product areas

Bar chart with categories such as
© Messe München GmbH

Would you like to find out more about our participants?

Then take a look at the automatica 2023 Participant profile!