DE

What is the smartest way to recruit today?

career now – powered by vdi verlag

Securing the future instead of skills shortage

career now is the new job & career hotspot at automatica 2023. It is all about recruitment – and your brand visibility as an employer. The central meeting point in Hall B4 addresses engineers looking to benefit from the professional environment as they evaluate their career opportunities at the world’s leading exhibition. VDI Verlag is a strong partner in this endeavor and provides the exper-tise behind career now. Use our new employer branding platform to position yourself as an attractive employer – and to take a large step toward securing the future. This is very easily done with our attractive all-inclusive packages starting at EUR 2,495 – with individual services available for as little as EUR 190.

Why career now?

The job market is a major challenge for the economy: The baby boomers are retiring from the workforce, specialists are increasingly hard to come by, and companies compete on an international level as they search for qualified employees. This is a trend that HR departments expect to intensify.

And that is the reason why employer branding and recruiting have long been among the top strategic corporate issues: 93% of all employers are hiring new employees, but a declining number of them believe they will find the right candidates for the positions to be filled. The highest number of hires worldwide is planned in engineering, at 57 percent. That makes it all the more important to approach this target group where its members are located – and where they are open to discussions. Because experience shows: A leisurely technical discussion can turn into successful recruitment in an instant.

Perfect environment for convincing employer branding

automatica features a holistic representation of your company – a combination of products, brands, personal meetings, and plenty of event character. In addition, the world’s leading exhibition offers you numerous opportunities to put your company in the right light for attracting engineers looking for career opportunities. Too much effort? Think again. Our modular concept is designed to facilitate your entire experience. To make sure your presentation at career now is straightforward – even with what little time is left now. By the way: Individual bookings start at EUR 190, or benefit from our attractive all-inclusive packages starting at EUR 2,495.

VDI Verlag – the strong partner

Leading publishing company, strong brand, and trusted advocacy group for engineers as well as technical professionals and managers: VDI Verlag provides professional support relating to its target group’s professional activities and career planning. It stands for more than 20 years of experience in successful recruiting event implementation. It also offers companies access to Germany’s largest network of engineers – the VDI, i.e. the largest pool of experienced engineers looking for career opportunities.

career now – the components

The Job Board

The Job Board with current vacancies for newcomers and experienced engineers:

  • Digital visibility in automatica media, i.e. in our automatica online exhibitor directory and the automatica App
  • Additional job posting publication on INGENIEUR.de, the VDI Verlag’s TechCareerNews portal.
  • Attractive job wall located in the career now event area in Hall B4

The Event Area

The event area in Hall B4 from Wednesday to Friday – starting on the second trade fair day:

  • Individualized free career counseling by experienced HR experts
  • Resume photo shooting: Interested applicants receive a voucher for a free professional resume photo that will be taken right on site and can be downloaded after the exhibition.
  • Table top representation of participating companies presenting themselves on individual days. This is where job seekers get in touch with companies as they align with company representatives and HR managers. A perfect opportunity to learn all about job profiles, ca-reer opportunities, and the companies themselves, of course.
  • Compact presentations including company pitches and keynotes covering job and career aspects such as engineer salaries or the ef-fects of AI on the recruitment/application process (Wednesday to Friday from 10:00 to 11:30)

The Career Guide

The Career Guide for visitors on site and for download, covering the following:

  • Specialist field matrix (who needs what?)
  • Profiles of participating exhibitor companies + contact to recruiters / HR representatives
  • Editorial articles on career-related specialist topics

Media Support

VDI Verlag promotes career now in the run-up to and during the trade fair via a microsite on INGENIEUR.de

  • Presentation of career opportunities at the trade fair
  • Company logos and hall/stand number of participating exhibitors
  • Link to the online company profiles
  • Link to the job postings

Preliminary Start-up Arena design example. The final design depends on the number of participating exhibitors.© meplan GmbH
Preliminary Start-up Arena design example. The final design depends on the number of participating exhibitors.© meplan GmbH
Preliminary Start-up Arena design example. The final design depends on the number of participating exhibitors. © meplan GmbH

career now – participation fees

Prominently placing vacancies

Our job exchange makes your job offers available in our automatica online exhibitor directory and in the automatica App. They are also published on ingenieur.de, the VDI Verlag’s TechCareerNews portal. In addition, the job ads are posted on the job board at the career now event area in Hall B4.

Job ads from EUR 190
Job offers (digital and on site)

EUR 490: 1 to 5 positions

EUR 390: 6 to 9 positions

EUR 349: 10 to 19 positions

EUR 299: from 20 positions

EUR 995: Social boost for corresponding job package by VDI Verlag

EUR 190: 1 to 5 positions, only on the job board

Visibility in the career now event area

The event area is located in Hall B4 right next to the Start-up Arena. In addition to the job board, it comprises the VDI stand with its Check Point as a first port of call for interested engineers, rooms for career counseling, the photography area, and a lounge for relaxed networking with up to 16 table tops occupied by participating companies. Table tops are booked on a ‘first come first served’ basis for one trade fair day (Wednes-day through Friday). The morning presentation program is hosted on the adjacent Start-up Stage.

career now table top starting at EUR 1,995 (for one trade fair day)
Included services:

Included services:

  • Stand space: 4 m² (width x depth: 2 m x 2 m presentation area
  • Stand construction: Steel frame base element, wooden wall elements, carpet
  • Graphics: Logo image (42 cm x 100 cm) incl. daily installation/deinstallation
  • Furnishings: 1 bar table, 2 bar stools, brochure rack (variable size and position)
  • Utilities: 32" LED screen incl. table stand and USB cable, LED lighting, triple power socket, electrical connection (3 kW, 230 V) incl. consumption
  • Storage space usage incl. shelves, wardrobe, and a locker each
  • 2 one-day trade fair tickets

Bringing a roll-up display is permitted.

Company Pitch participation from EUR 490

Present exciting projects from your departments in six minutes, e.g. as a Pecha Kucha presentation. The pitch format is hosted by VDI Verlag.

Company Pitch participation (5-10 min), fee: EUR 495

Media support by VDI Verlag

VDI Verlag is the leading media company for engineers, technical professionals, and their managers: The publishing portfolio is designed to provide professional support to this specific target group in performing their professional activities and shaping their careers.

VDI media ad from EUR 495

  • Career Guide ad, fee: EUR 495
  • Ingenieur.de logo display incl. premium company profile, fee: EUR 995
  • Ingenieur.de digital advertorial, fee: EUR 995
  • VDI nachrichten print ads (1/4 page), fee: EUR 4,995

Easy booking – convincing presentation

The most convenient way to participate in career now? Just pick one of our three attractive all-inclusive packages starting at EUR 2,495 and leave the rest to us. We have transparently listed below the individual services available. Which package would you like?

career now SMALL package at EUR 2,495 (*)

  • Table top for one day
  • Up to 5 job ads on-site and digital (as a premium online ad on ingenieur.de, running time 60 days and in our automatica online exhibitor directory and in the automatica app)

(*) discounted package as compared with individual fees amounting to EUR 3,945

career now MEDIUM package at EUR 4,995 (*)

  • Table top for one day
  • Company pitch
  • Career Guide ad
  • Ingenieur.de logo display incl. premium company profile (365 days)
  • Up to 10 job ads on-site and digital (as a premium online ad on ingenieur.de, running time 60 days and in our automatica online exhibitor directory and in the automatica app)

(*) discounted package as compared with individual fees amounting to EUR 7,970

career now LARGE package at EUR 8,995 (*)

  • Table top for one day
  • Up to 20 job ads on the job board at ingenieur.de and on site
  • Company pitch
  • Career Guide ad
  • Ingenieur.de logo display incl. premium company profile (365 days)
  • Digital advertorial on Ingenieur.de
  • VDI nachrichten print ad (1/4 page)
  • Up to 20 job ads on-site and digital (as a premium online ad on ingenieur.de, running time 60 days and in our automatica online exhibitor directory and in the automatica app)
  • Social boost for corresponding job package by VDI Verlag

(*) discounted package as compared with individual fees amounting to EUR 17,445

Contact and booking

Sabine Friedrich
Sales Consultant
+49 89 52 01 28 71
sfriedrich@vdi-nachrichten.com

Michael Haaß
Leiter Recruiting-Services
+49 211 6188-194
mhaass@vdi-nachrichten.com

career now – the benefits

  • Access to experienced engineers looking for career opportunities
  • Reasonable effort due to standardized table tops and single day bookings
  • Versatile presentation options (jobs, table top, company pitch)
  • Attractive packages aligned with your requirements and means
  • Great value for money
  • Positive image transfer by automatica and VDI Verlag

Partner

Date

Wednesday, June 28 to Friday, June 30, 2023

Time

Daily 9:00 to 17:00 (We-Th) or 16:00 (Fr)

Location

Hall B4, Stand 121