Catalyst for ideas and business
More than a showroom: The Start-up Arena is a joint format of automatica and LASER World of PHOTONICS. It offers the perfect environment for presenting innovative products and services – and serves as a knowledge forum, networking platform, and investor pitch at the same time. Latest offer: a Start-up Package Light for companies with humble beginnings and great ambitions.
The Start-up Arena is dedicated to innovative start-ups looking to present their – primarily technological – solutions and prototypes at the leading exhibition for smart automation and robotics. Prominently located in Hall B4, the Start-up Arena offers the perfect combination of industry expertise, financing know-how, and sustainable start-up spirit. The attendees: experts from the world of start-ups, industry key players, and interested visiting professionals.
Who can qualify as an exhibitor? Entrepreneurs with innovative ideas related to the most significant fields of technology presented at automatica and LASER World of PHOTONICS. These include:
Included marketing services
All prices quoted are net excluding statutory value added tax.
The Start-up Package Light at a glance:
Application and selection process:
To participate in the Start-up Arena at automatica 2025, exhibitors are required to register in advance. Applications will be accepted until beginning of May 2025 through the FundingBox platform, available as of mid of October. You can use this platform to qualify for either the “Start-up Package” or the “Start-up Package Light”. Our partner FundingBox will conclude an exhibitor contract with you on behalf of and for the account of Messe München. All applications received will be jointly reviewed by Messe München and FundingBox.
Once your application has been accepted, you will receive a placement proposal that you may accept with a simple click. By the way: It pays to be quick – premium placement is reserved for the first participants.
If you have any questions concerning the process, the eligibility criteria, or questions related to your application for the automatica Startup Arena booth? Reach out to automatica@fundingbox.com.
Are you part of the start-up community and want to increase your visibility? As a sponsor of the Start-up Arena, you can support innovative newcomers and strengthen your own market presence at the same time – through visibility on the channels and accompanying PR provided by automatica, LASER World of PHOTONICS, and FundingBox. As a sponsor, you have preferential access to all exhibiting start-ups – within the framework of an exclusive workshop to kick off the trade fair. Whether gold, platinum or diamond package: All sponsorship packages are individually tailored to fit. Please contact us:
Rafał Oświęcimka
Project Manager
Email: rafal.oswiecimka@fundingbox.com
Phone +48 791 867 707
Goal of the Start-up Arena: working together to develop ideas to market maturity – in the trend areas of Digitization and AI, Sustainable Production, Future of Work, and Photonics. Our knowledge stage presents an opportunity to find out how this can be done. As the very heart of the Start-up Arena, it offers various highly relevant program highlights. These include start-up pitches as well as expert insights into financing matters and investor needs. This makes the Start-up Arena all the more exciting for financial analysts, equity investment companies, asset managers, banks, investors, entrepreneurs, and individual investors who want to step up their activities in this market – and are looking for the right partner here and at the Odense Investor Summit expected on Thursday, June 26, 2025.
Open. Compact. Inviting. The Start-up Arena will be the central attraction of Hall B4 with its knowledge stage, café bar, and lounge. Here, sustainability is more than an important topic to be covered: The modern shell-scheme stand is particularly resource-conserving as it is made from domestic wood by local producers.
FundingBox champions entrepreneurs and innovators. Easy-to-apply funding models and tailor-made acceleration programs support the acceleration of innovation processes and enable rewriting the future. For this purpose, global brands and investors are matched with promising start-ups to put on track profitable collaborations.