No matter where you looked and whom you asked: Exhibitors and visitors at automatica 2023 perceived the international leading exhibition for smart automation and robotics as an emotional event rather than just another business appointment. The lively exchange and large number of content faces provided an idea of what the statistics would confirm later: 98 percent gave the exhibition a good, very good, or excellent rating. And the likelihood of attendants to recommend the exhibition remains high: Eight out of ten exhibitors would recommend the exhibition to business partners and colleagues.
Our exhibitors and visitors agree: Their commitment to the fair was worthwhile. Our 2023 Participant Survey did an impressive job of confirming that. It was conducted by the independent research institute GMM Gelszus Messe-Marktforschungs GmbH.
The exhibitor assessment of visitor frequency and internationality increased most significantly compared to automatica 2022.
65 percent of visitors attested to the fact that automatica’s significance will even continue to increase during the next few years, 34 percent assume that its importance will remain the same.
According to our exhibitors and visitors, the most important thing about automatica is establishing new business ties. Something we do particularly well: 86 percent of our exhibitors and 90 percent of our visitors said that they were very satisfied with the new contacts that they had made.
A key success factor of automatica is the representation of the complete spectrum of future-oriented technologies in automation. Our trade visitors appreciate this unique range of offers. It makes a decisive contribution to an efficient trade fair participation. The exhibition areas Robotics, Assembly and Handling, Machine Vision and Sensor Technology 2023 again attracted the most visitors.