Makeathon automatica

More than a competition: the perfect recruitment environment.

From the idea to implementation: At automatica Makeathon 2020, about 250 international young talents from the fields of software engineering, mechatronics and mechanical engineering develop software and hardware prototypes for applications in robotics, Internet of Things and automation in just 30 hours. A contest for exciting new solution approaches – and an ideal recruitment environment for you.

Our remedy for lack of specialists: Supporting young talent. A perfect example: the automatica Makeathon – a collaborative competition that requires innovative thinking, the ability to work in a team and a structured workflow. The competing trainees and students will need these skills in their professional lives – and can use this opportunity to prove that they have them. Each project is realized under real-life conditions and is a time lapse of an industrial project implementation.

The automatica Makeathon is a great opportunity for technophile young talents to use their theoretical knowledge for developing workable software and hardware prototypes. And for participating exhibitors, this successful event is an ideal employer branding tool. Here, they can raise awareness for their companies in an extremely targeted manner, observe skill demonstrations of potential employees, and have plenty of concrete recruitment discussions.

Teamwork is the future.

The automatica Makeathon 2020 will take place on Tuesday/Wednesday, June 16/17, 2020 in Hall B4/Booth 103, 110 & 111 – again in cooperation with ITQ GmbH. The independent engineering and consulting company with a focus on automation, mechanical engineering and plant construction develops training concepts that point the way to the future. ITQ organizes the annual “Smart Green Island Makeathon”, Europe’s largest makeathon, on Grand Canary. In addition, the automatica Makeathon is supported by VDMA Robotics + Automation.

Get involved.

Use the automatica Makeathon to your advantage and take a significant step towards safeguarding the future of your company. We have developed three different sponsoring packages for maximum target group-specific visibility and resonance.

Sponsoring packages

Investment: 8,000 €

Logo advertising: Website, On site at Makeathon, Visitor guide at the trade fair, Makeathon shirts on site

Reporting: Banner for social media, Mention on automatica social media channels, PR text modules, Integration in automatica podcast, Mention as sponsor in press articles

Networking: Participation of three employees

Industrial Challenge: Idea pitch, Sponsorship for a specific topic (e.g. cobots)

Exclusive: Jury member, Keynote

Investment: 4,000 €

Logo advertising: Website, On site at Makeathon

Reporting: Banner for social media, Mention on automatica social media channels, PR text modules

Networking: Participation of two employees

Industrial Challenge: Idea pitch

Exclusive: Jury member

Investment: 2,000 €

Logo advertising: Website, On site at Makeathon

Reporting: Banner for social media

Networking: Participation of one employee


Eva-Maria Tomic
Business Development Messe München
+49 89 949-20542


What is a Makeathon?

This neologism derived from “make” and “marathon” designates a collaborative software and hardware development competition within a predetermined timeframe.

Makeathon 2018 review

123 students and young engineers from Germany, Belgium, Spain, China, Czech Republic, France, Italy and Poland formed 14 interdisciplinary teams to participate in the 2018 makeathon. The Universities of Aalen, Kempten and South Westphalia as well as the TU Munich, TU Prague and TU Wroclaw were some of the most important cooperation partners.

Both participants and visitors gave the event top ratings: 94% of participants recommend competing in the makeathon. More than 3,600 automatica visitors were interested in the event – 92% of which were impressed by it.

What convinced the participants:

“The feedback from our participants regarding the procedure and organization of the makeathon was very positive. The general conditions at the fair with the sponsors were also excellent. On behalf of everyone, I would like to express my great praise for the trade fair and its team.”

Alex Stolz, DORST Technologies GmbH & Co. KG

“An impressive, innovative MEGA EVENT that keeps students coming back to participate. We are looking forward to the next Makeathon.”

Prof. Peter Eichinger, University of Aalen

See for yourself:

Teaser image of movingimage video

Over 120 participants from 7 countries participated at the automatica 2018 Makeathon!

Impressions automatica Makeathon 2018

More impressions of the automatica Makeathon 2018 for young professionals and students.

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