In a tougher economic environment, companies need to automate processes and reduce production costs so that they can hold their own in the global competition. Those who can produce faster, more accurately and more cost-effectively and at a higher quality, will have a key competitive advantage.

In many sectors companies have not fully exploited the potential for automation— by a long way. You can use this fact to your advantage. And bring your own knowledge about automation right up to date. For those who want to beat the competition, now and in the future, automation won’t be a choice, it will be a necessity.

To prove this assertion, the exhibition management of AUTOMATICA commissioned a study on the global potential for automation. We summarize its findings for you here.

So, how can you best benefit from this information? The answer can be found at AUTOMATICA 2010 in Munich, between 8 and 11 June. Only AUTOMATICA covers the entire world market in robotics and automation. And only here can you find the applications and solutions your company needs to be a winner in the global competition.

We look forward to seeing you! Your AUTOMATICA Team

For further reports and analysis on the world market in industrial robotics go to: www.worldrobotics.org www.ifr.org

Growth markets and automation potential:
The experts agree: Much potential still remains to be tapped. Two out of three companies are not yet making use of automation technology such as industrial robots or process-integrated quality control.
It is an opinion underlined by the findings of a study commissioned by AUTOMATICA from the IFR (International Federation of Robotics) Statistical Department on the global growth potential for robotics and automation. We have collated the key findings from this report, evaluated them and put them together here exclusively for you. Also, using this data we have drawn up a World Automation Atlas and profiles of specific industries.

In particular the report reveals:

• Automation is one of the most important strategic themes, influencing economic success worldwide.
• Many industries still do not have a significant level of automation.